Lessons We’ve Learned as a Small Handcrafted Business

Running a small handcrafted business has been one of the most rewarding—and eye-opening—journeys we’ve ever taken. From creating resin art, candles, and wax melts to writing our own books, every step has taught us lessons that go far beyond the craft itself.

1. Every Detail Matters
We’ve learned that the little things make the biggest difference. The perfect pour on a candle, the finish on a resin piece, or even the packaging for our products can leave a lasting impression. Customers notice these touches, and it’s often what keeps them coming back. Craftsmanship is more than creating a product—it’s creating an experience.

2. Connection is Everything
Attending local fairs, responding to messages, or sharing our creative process online has shown us that relationships are the heartbeat of a small business. Each conversation, each smile, and each story shared helps us understand our customers better and grow in ways no spreadsheet ever could.

3. Adaptability is Key
Trends change, supplies run low, and sometimes our own ideas evolve mid-project. Being flexible has allowed us to embrace new techniques, experiment with scents, or even explore new book ideas. Adaptability keeps creativity alive and ensures we can weather challenges without losing our spark.

4. Celebrate Small Wins
It’s easy to get caught up in goals or deadlines, but we’ve learned the importance of pausing to celebrate small victories. Each sale, kind review, or even a successful craft fair is a step forward—a reminder that every effort counts and every creation matters.

5. Passion Drives Perseverance
Perhaps the most important lesson of all is that passion fuels perseverance. There are long days, mistakes, and moments of doubt—but our love for creating, for sharing our art and books, keeps us moving forward. Passion doesn’t just inspire us; it inspires our customers too.

Being a small handcrafted business isn’t always easy, but it’s deeply fulfilling. Each lesson shapes not only our products but the people we are as creators. And at the end of the day, it’s the joy of making something with care—and sharing it with the world—that makes the journey worthwhile.